INNOVATORS – ACTION

ACCELERATE AND DE-RISK YOUR INNOVATION PROJECT WITH BUSINESS DESIGN

A collaborative, hands-on training course designed to transform an innovative idea into a structured project validated in the field, and build a robust and compelling strategy to create value.
This training course is part of our innovation training offering.
REQUEST A QUOTE
DOWNLOAD THE TRAINING BROCHURE
Duration3 training days + 4h mentoring FormatIn-person + remote Group1 to 4 project teams LanguageFR / EN TypeIn-company

LEARNING OBJECTIVES

By the end of the training course, participants will also be able to:

STRUCTURE THEIR PROJECT AND ALIGN THE TEAM AROUND A SHARED VISION

Collaboratively develop the strongest possible strategy to implement the project.

IDENTIFY RISK AREAS

Identify critical assumptions and value drivers to de-risk the project at an early stage.

GROUND THE PROJECT IN MARKET REALITIES

Test assumptions through exploratory interviews and move from intuition to a strategy validated in the field.

DEVELOP AN OPERATIONAL ACTION PLAN FOR THE NEXT STAGES OF THE PROJECT

Build a coherent, shared roadmap aligned with the organization’s strategic priorities.

target audience

Innovative idea holders, their project teams and all employees who can contribute to projects (experts, sales professionals, etc.).

We make every effort to adapt our training courses to people with disabilities.

Contact our disability coordinator (j.marchetto@vianeo.com) to explore possible solutions together.

The program

Hands-on application of the Business Design method to participants' own projects, supported by the Vianeo platform. 1.5 days of in-person training + exploratory interviews with 4h of remote mentoring per team over approximately 2 to 3 months + 1.5 days of in-person training.

1

Frame

Lay the project foundations: Legitimacy

Introduction to the Business Design method and the innovator's mindset. Legitimacy, the project's DNA: reflecting on the problem to solve, available resources and the team's differentiating strengths at the starting point.

2

Explore

Analyze the market: Desirability and Acceptability

Desirability, the usage analysis: identifying needs to address and benchmarking existing solutions. Acceptability, the ecosystem analysis: mapping existing stakeholders.

3

Confront

Test your assumptions in the field: the exploratory study

Identifying key assumptions to validate. Preparing the field study (interview targets, discussion guide, sharing best practices) and interview training. Conducting exploratory interviews with trainer support (mentoring) and updating assumptions.

4

Design

Define your offering and business model: Feasibility and Viability

Feasibility: designing an offering that meets identified needs and building the MVP (Minimum Viable Product). Viability: defining product/customer pairings and the business model.

5

Act

Build your operational roadmap

Identifying remaining assumptions to validate and building the action plan.

6

Pitch

Convince stakeholders

Preparing the project pitch.

Contac us

TRAINING ARRANGEMENTS

Teaching methods

Introduction to the Business Design methodology through a card game and the presentation of a practical case study. Application to participants’ projects:

  • Team brainstorming and synthesis sessions using the Vianeo platform, followed by sharing and discussion.
  • Practice in conducting interviews and delivering pitch presentations.
  • Roundtable discussions and participant feedback.

Assessment methods

The trainer assesses participants’ progress through the practical application of the Business Design methodology to their projects on the Vianeo platform (completeness, production of deliverables), the completion of exploratory interviews and the delivery of their project pitch.

Participants complete a final multiple-choice questionnaire at the end of the training course to validate the skills acquired.

Prerequisites

Participants must be involved in an ongoing innovation project (technical, process-related, business-related, etc.), either as a project leader or contributor.

IN-HOUSE TRAINING

Indicative lead time of 4 to 6 weeks from confirmation of the request (signed quotation).
This timeframe mainly depends on coordinating the availability of participants and the trainer; it may be shortened or extended depending on the context and the level of customization required.

contact us

PARTICIPANT SATISFACTION

Source: Post-training satisfaction questionnaires – 2025 and 2026 reports – 11 responses from 14 participants.

TRAINING QUALITY
0 %
SKILLS DEVELOPMENT
0 %
PROJECT PROGRESS
0 %

WHAT PARTICIPANTS SAY

“I appreciated the clear and methodical structure of the workshop. The Vianeo tool helped me reflect more deeply on my project and clarify my ideas.”

INCUBATEUR DESCARTES
Champs-sur-marne

Participant 2025 session 

“The holistic nature of the methodology and the generation of key insights to understand where and how to move forward. A true project management tool.”

INCUBATEUR DESCARTES
Champs-sur-marne

Participant 2026 session 

“The proposed methodology helped me take a step back from my project and better articulate my value proposition.”

INCUBATEUR DESCARTES
Champs-sur-marne

Participant 2026 session 

DOWNLOAD THE TRAINING BROCHURE

Find the program, learning objectives and practical information.

DOWNLOAD THE BROCHURE
Go further

5 more training programs to explore

Looking to build a comprehensive innovation approach?

Discover all our innovation training programs

View all our training programs

DISCOVER THE VIANEO OBSERVATORY

With the Vianeo Observatory, explore the strategic challenges of innovation management. From the ISO 56001 standard and KPI-driven management to uncertainty management and collective learning, we analyze major trends and share insights to help executives and decision-makers turn innovation into a sustainable driver of performance.

more articles