What is ISMA360® ?

ISMA360® methodology helps innovators build a strategy without trying to predict the future. It results from modelling work by Vianeo Software :

  • Collects the essential inputs for strategic thinking.
  • Structures those inputs to guide the innovator’s reasoning.

ISMA360® positions itself as a design method to create the market for an invention. Source : Dominique Vian, professor at SKEMA Business School and inventor of ISMA360®.

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See also

6 methods to innovate: which one to choose ?

ISMA360®